Innovating With ‘Hard Constraints’:
How Low Cost Innovation is Changing What We Do
by
Professor Gerard George
Vice Dean, Imperial College Business School
Date: Monday 22 April 2013
Location: The Courtyard, Riddel Hall, Stranmillis Road, Queen’s University Belfast
How can you make products useful to an expanding global market? Innovation is about bringing new ideas to market and changing the way we do things to create and capture value for customers. In his lecture Professor George discussed the need to transform a culture to innovate within constraints. He focused on the 'principles of inclusive innovation' to inspire discussion on how to radically transform innovation practices by placing hard constraints on design, development and delivery of products and services.
Professor Gerard George is Vice Dean of the Business School at Imperial College London. He has conducted extensive research into areas such as capabilities and innovation in new ventures and technology-intensive firms, organisation design and business models, and entrepreneurship and resources.
This lecture was of interest to established organisations and businesses, start-ups, government bodies, policy makers and anyone who is interested in stimulating the local economy.
For more information about the InterTradeIreland All-Island Innovation Programme please visit www.intertradeireland.com/all-island-innovation-programme
