Skip to main content

Chartered Institute of Marketing Accreditation

Accreditation has been gained from The Chartered Institute of Marketing (CIM).  CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Queen's University Management School has joined forces with CIM to give our students the opportunity to gain CIM professional qualifications through their Multi Award Pathway (MAP). CIM qualifications are highly sought after by employers, and MAP alongside our own degrees, ensures we are equipping our students with the best opportunities for a successful marketing career.

Upon successful completion of the MSc Marketing programme students will have a number of exemptions from CIM professional examination (see below). 

Students of the MSc Marketing programme will be registered as students with CIM and will have access to all CIM resources (additional fee will apply).  Students will be able to attend local CIM branch events and seminars, which will offer networking opportunities and the chance to keep abreast of current marketing thinking and practice.

Professional Diploma in Marketing

The course consists of four units, two of which will be exempted:

Marketing Planning Process (exempt)
Delivering Customer Value through Marketing (exempt)
Managing Marketing
Project Management in Marketing

Diploma in Digital Marketing

This course consists of three units, one of which will be exempted:

Digital Marketing Essentials
Digital Marketing Planning
Marketing and Consumer Behaviour (exempt)

Professional Certificate in Marketing

This course consists of four units, two of which will be exempted:

Marketing Essentials (exempt)
Assessing the Marketing Environment (exempt)
Marketing Information and Research
Stakeholder Marketing

MSC Marketing Logos