9 October, 2017
Irene Breen, Executive MBA student and 'mumpreneur' has fought off over 2,000 entries throughout the UK to win her section in the Santander Universities Entrepreneurship competition with her business, BellaMoon.
Launched in 2011 the Santander Universities Entrepreneurship Awards has grown to be the UKs largest student and graduate business pitching competition who reward entrepreneurs by offering cash prizes, mentoring and start-up support and have so far given away more than £260,000 to start-ups and small businesses.
Irene Breen, Executive MBA student and 'mumpreneur' has fought off over 2,000 entries throughout the UK to win her category (Pre-Revenue) in the Santander Universities Entrepreneurship competition with her business, BellaMoon which is a new baby breastfeeding product which is coming to market soon. Irene travelled to London to compete in the final of the competition to a panel of judges including:
Javier San Felix, Head of Retail and Business Banking and Deputy CEO, Santander UK
David Bartram, Head of Ventures, Unltd
Rob Love, Chairman, crowdfunder.co.uk
Professor Cara Aitchison, President and Vice-Chancellor, Cardiff Metropolitan University
Adam Ball, General Manager, Talent Cupboard
Irene went through a lengthy process to achieve this accolade.
Submitted a Business Model Canvas & short video to get shortlisted to top 30 regional finalists
Travelled to Northumbria university to compete against 10 others for top 2 place in the region
Is now travelling to London to compete against top 6 (best 2 out of every region)
Her Prizes include:
More info about the awards can be found here. Irene has also been quite successful locally, she recently won the ‘Best Emerging Business’ at the Enterprise Ireland Student Entrepreneur Awards - http://studententrepreneurawards.com/category/previous-winners/2017/ and has secured funding from Techstart NI and has recently become an Invest NI client. Over the past year, she has been supported by the Enterprise Advisors in the Students' Union (SU) as well as the team in the Santander branch located in the SU.
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