Professor Moira Dean

RESEARCH FOCUS

Moira’s research group focuses on studying the ‘head, heart and hands’ (perceptions, attitudes, and behaviours) of actors along the food supply chain to explore food security challenges in three main areas:  

1) global food integrity

(2) nutrition and health

(3) how we’ll feed the world’s growing population in a sustainable, cost-effective and environmentally friendly way.

Applying a holistic, integrated and experiential approach, Moira’s research group aims to understand actors from ‘farm to fork’ (e.g. farmers, manufacturers, policy-makers, and consumers), using both qualitative and quantitative research methods, to provide implications for policypractice, and subsequent research. Research in the group has explored, for example: food traceability; food quality (including safety); food fraud, competitiveness, resilience and trust in food supply chains; food marketing; food portion sizes; food shopping; and cooking/food skills.

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Research Students

Phd Title: Perceptions, understandings and behaviours along the pork food chain relating to Antimicrobial Resistance (AMR) in the UK


Name: Hollie Bradford

Year: 1

Country: UK

Phd Title: Exploring mothers’ knowledge, attitudes, barriers and confidence in weaning practices


Name: Eleni Spyreli

Year: 2

Country: UK

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