Skip to Content

Alberto Longo

Prof. Alberto Longo


Professor of Agri-Food and Environmental Economics, Behavioural Economics
School of Biological Sciences

Email | Research Portal | Orcid 

Professor Alberto Longo’s main research interests are in using non-market valuation techniques – discrete choice experiments, contingent valuation, travel cost, hedonic pricing model – microeconometrics, experimental economics and behavioural economics to investigate people’s preferences, attitudes and willingness to pay for environmental programs.